What you're agreeing to, in plain English

Who you'd be booking with

Sessions are provided by Emma Andrew, trading as Long Road to Maybe. The contact address for anything on this page — a question, a cancellation, a complaint — is hello@longroadtomaybe.com.

What this service is — and isn't

This is one-to-one peer support and navigation help from someone who has been through IVF themselves. It is not medical or clinical advice, not a second opinion, and not connected to or endorsed by any clinic. Nothing said in a session should be used to choose a protocol, interpret a result, or make any decision that belongs to your clinical team. If you're looking for clinical guidance, that has to come from a qualified doctor or your treating clinic, not from here.

The sessions these terms cover

The current offer:

• Single session — £50, 45 minutes, Video call. One conversation, when you need it.
• Cycle support — £300, 6 sessions across one cycle, Video call. Someone alongside you for the whole cycle.

How booking and payment work

There is no online checkout. A session is arranged by contacting Emma Andrew directly, by phone or at hello@longroadtomaybe.com. The price, date and format are agreed at that point, and that conversation — not this page — is where the contract between you and Long Road to Maybe is actually formed. Payment is arranged directly with Emma Andrew at the time of booking, by whatever method you agree between you.

Your right to cancel

Because a session is arranged over the phone or by email rather than in person, UK law treats it as a distance contract, and you have a statutory right to cancel it — free, no reason needed — within 14 daysof booking. If you cancel in that window, any money you've paid is refunded in full.

If your session is scheduled to happen sooner than 14 days after booking, that's only possible with your express request — we'll ask you to confirm you want it brought forward. If the session has already taken place in full by the time you try to cancel, the cancellation right no longer applies to it, because you've had the service you asked for. If it's been partly delivered — for example, some sessions of a multi-session package but not all — you're entitled to a refund for the part not yet provided.

To cancel, just email hello@longroadtomaybe.com saying so. No form, no reason required.

Rescheduling

Life around a fertility treatment cycle doesn't always keep to a calendar. If you need to move a session, get in touch and we'll find another time — this is handled directly between you and Emma Andrew rather than by a fixed policy on this page.

Our responsibility to you

Sessions are provided with reasonable care and skill, on the explicit basis set out above — peer support, not clinical advice. Nothing on this page limits liability for death or personal injury caused by negligence, or for fraud. Beyond that, Long Road to Maybeisn't liable for any loss arising from a clinical or medical decision, since no such decision is ever made here.

If something goes wrong

Raise it with Emma Andrew first, at hello@longroadtomaybe.com— most things are easier to put right directly. If that doesn't resolve it, Citizens Advice (citizensadvice.org.uk) publishes free, independent guidance on your consumer rights.

Governing law

These terms, and any session booked under them, are governed by the law of England and Wales.

Changes

This page describes the terms as they actually stand, and it is updated in the same change as anything it describes — never after. Last reviewed 6 August 2026.